The American Physical Therapy Association Colorado Chapter, a Civica Management client, recently became the No. 1 APTA state chapter on both Twitter and Facebook.
On Facebook, the APTA Colorado fan page had 918 fans as of March 18, 2013, making it the No. 1 APTA state component ahead of Ohio, California, New York, Virginia, Florida, Oklahoma, Washington, Louisiana and Arizona.
On Twitter, APTA Colorado had 1,530 followers, putting it No. 1 ahead of APTA state chapters in California, Ohio, New York, Texas, Florida, Tennessee, Oklahoma, Illinois and Georgia.
For 2013, APTA Colorado’s board has placed a high priority on growing the chapter’s social-media presence. In November 2012, the board contracted with Civica to be its headquarters office and to run its operations, which includes social-media management.